Webinar

China’s outbound travel recovery and what it means for APAC tourism destinations

12 November 2025
    3 sessions:
  • 12 November 2025 – 10.00am GMT (London)
  • 12 November 2025 – 10.00am HKT (Hong Kong)
  • 12 November 2025 – 12.00pm EDT (New York)
online

Outbound travel from China continues to progress, albeit at a more gradual pace than previously hoped. Nevertheless, full recovery is expected in coming years, and China will continue to be a key driver in growth for international tourism to many destinations.

We’ll explore recent developments in this recovery and the outlook for Chinese outbound – both in the near-term, and through to 2030 and beyond. We’ll also discuss the implications of this recovery for international tourism destinations in the APAC region and the long-run potential for Chinese outbound travel in decades to come.

This webinar is being held on our new platform, ON24. If you do not receive your confirmation email, please check your junk and spam folders.

Speakers

Michael Shoory
Michael Shoory

Michael – based in Sydney, Australia – is our Head of APAC Tourism Analysis, working on a combination of subscription products and bespoke consulting projects. Michael contributes to forecasts for travel flows in APAC, analysis trends and developments in the region, and presents our most recent outlook at events and webinars. 

Having worked with Oxford Economics for four years, including in the Oxford and Frankfurt offices, Michael has delivered a variety of projects for clients. These include economic impact analysis for attractions, events and sub-sectors of the tourism industry, custom forecasts and scenarios, and the impact of policies on tourism demand. Prior to joining Tourism Economics, Michael worked at the Reserve Bank of Australia for seven years.  

Head of APAC Tourism Analysis
This WEBINAR was brought to you by the tourism team.
We combine a deep understanding of travel and tourism dynamics with rigorous economics to help destinations, developers, and strategic planners. We uncover opportunities for growth, identify and mitigate risk, and solve their challenges.

Select Webinar Session:

12 November 2025
12 November 2025
10:00am GMT
(London)
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