A continued commitment to unlocking the power of economics

I am both honoured and energised to step into the role of Chief Executive Officer at Oxford Economics. Having spent the last 8 years here, including 5 as Chief Global Economist, I’ve seen first-hand how our people, our clients, and our shared purpose have made Oxford Economics the trusted name it is today. As we look ahead, I want to take a moment to reflect on what defines Oxford Economics and where we’re headed next. 

At our core, Oxford Economics has always been about cutting through the noise to inform our clients about the changing economic environment. We exist to help our clients make sense of the forces shaping economies, industries, and cities. That purpose is more relevant than ever in a world defined by uncertainty, data overload, and rapid technological change. 

As I step into this new role, my aim is to deepen the connection between economics and its real-world applications. Our clients come to us not only for economic rigour, but for insights that can guide action. They want to understand what shifting trade patterns mean for their supply chains, how demographic change will reshape their markets, the impact of technological change, or what new economic policies might mean for them. Our job is to translate the power of economics into tools and narratives that help them make better decisions. 

Bringing Economics Closer to Our Clients’ Use Cases

In recent years, we’ve seen tremendous progress in how we integrate our models and forecasts into our clients’ workflows. But there is more we can do to integrate economics seamlessly into our clients’ decisions.  

Looking ahead, our focus will be on tightening the link between our analytical expertise and our clients’ day-to-day needs. That means listening closely to how our clients use our data and insights, developing new tools and datasets that ensure we are providing insights on their most pressing challenges.  

This will build on some of our recent examples including the Real Estate Economics Service, Megatrends Service and our ongoing work on data visualisations. 

Leveraging Technology

AI and the latest advances in technology aren’t just having a big impact on our forecasts and analyses but also the way clients are able to gain access to our insights.  

AskOE^AI is a great example, and we will continue to explore how AI can make our models and platforms easier to use. Combined with the expertise of our team, these innovations can bring our analysis to life in new ways. 

But technology can’t replace what makes Oxford Economics unique. Our strength has always come from the blend of rigorous economic modelling and on-the-ground expertise. AI can accelerate the former, but the latter – the judgment, context, and clarity that our economists bring – remains irreplaceable. 

Exploring Alternative Data

Another area of focus is the use of alternative data – new, non-traditional sources of information that can shed light on economic activity in real time. Satellite imagery, mobility data, web scraping, and sentiment analysis are already offering us a richer and more immediate view of what’s happening in the global economy. 

By integrating these sources into our models and forecasts, we can provide clients with richer insights, complementing our traditional macroeconomic frameworks. This combination of established economic expertise and cutting-edge data science positions us to answer new questions and uncover new opportunities for our clients. 

Building our capabilities

None of this would be possible without the exceptional team that defines Oxford Economics. Our economists, analysts, editors, data scientists and account managers are the backbone of our success. They are the reason our clients trust us — not just for the quality of our analysis, but for the quality of our relationships. 

As we look forward, we’ll continue to invest in our people: in their development, in new tools that help them serve clients more effectively, and in a culture that encourages curiosity, collaboration, and innovation. The future of Oxford Economics will be built by teams that are as dynamic and diverse as the world we study. 

Looking Ahead

This is an exciting time to lead Oxford Economics. The world’s challenges are complex, but they also create immense opportunities for those who can see the patterns behind the noise.  

By combining economic rigour, technological innovation, and a deep understanding of our clients’ needs, we can help clients unlock foresight to anticipate change, build strategy grounded in evidence, enhance performance with clearer signals, strengthen resilience to shocks, and influence the stakeholders who matter. In doing so, we can ensure that economic insight drives impact. 

I am deeply grateful for the trust and support of my colleagues and our clients as we embark on this next phase of growth together. Our purpose remains clear: to unlock the power of economics for our clients, supporting their decisions, and helping them to thrive in a complex world.