Events and Webinars

Webinar

Unveiling the key source markets – including China – for APAC tourism destinations

with Federico Chirico and Michael Shoory | Online | April 4, 2024

We will explore growth prospects for key source markets – both established and emerging – for tourists within the APAC region, and the expected destinations of those travellers. As part of this, we will touch on global and regional trends for outbound travel, and consider the latest developments and outlook for the recovery of the Chinese outbound market. This includes the continued importance of China as a driver of demand relative to other growing markets, and the implications for a range of destinations.