Recent Release | 17 Nov 2022
Pursuing transformation like digital natives: Lessons from enterprises for tech leaders who have lived it

Thought Leadership Team
Oxford Economics

Oxford Economics’ Thought Leadership team collaborated with IBM and Amazon Web Services on a qualitative analysis on how digitally native organisations innovate, and the lessons that can be taken away by legacy firms who hope to compete with them. Digital-first organisations approach technology as central to their business; legacy firms tend to think of technology more as a business enabler.
Legacy industries need to change their leadership mindset to embrace a digital-first philosophy; embrace flexible IT architecture, like cloud systems, to accelerate digital transformation; and embrace rapid experimentation with minimum viable products to support digital-first business models.
About the team
Our Thought Leadership team produces original, evidence-based research made accessible to decision-makers and opinion leaders. Principals for this project included:

Michael Zielenziger
Editor at large, Thought Leadership
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