Consulting Report
05 Apr 2024

Leading through the great disruption: How a human-centric approach to AI creates a talent advantage

In collaboration with The Adecco Group

The Adecco Group’s Business Leaders report, based on Oxford Economics research, investigates the changing world of work from the executive perspective, focusing on the impact on talent strategy of Artificial Intelligence (AI) and Generative AI (GenAI).

We surveyed 2,000 C-Suite Executives from October to December 2023, across nine countries and 17 industries, working with The Adecco Group to ask probing questions and highlight the main findings. The aim of the project was to understand how AI is impacting talent strategy, providing actionable insights for leaders and organisations to navigate disruption, adopt a human-centric approach to AI, and create a talent advantage.

The experts behind the research

Our Thought Leadership team produces original, evidence-based research made accessible to decision-makers and opinion leaders. Principals for this project included:

John Reiners

Managing Editor, UK and EMEA, Thought Leadership

Jamie Snowdon

Senior Research Analyst, Thought Leadership

Maximilian Vickers

Research Associate, Thought Leadership

Recent AI-related reports

Policy in the driving seat
Policy in the driving seat

Asia remains one of the world’s most dynamic growth regions—but the forces shaping business outcomes are changing.

Find Out More
Powering Growth: How Data Centres Are Reshaping APAC Economies

At Oxford Economics, we help you surface and quantify those contributions, turning anecdotes into evidence. Our Economic Impact Consulting team builds defensible models that capture direct, indirect, and induced impacts, plus catalytic effects that are often missed, such as supplier development, skills formation, productivity gains, and infrastructure upgrades. We translate your operational data into board and regulator ready insights on jobs, GVA, incomes, and tax across construction and operations, at city, provincial, and national levels. We also run forward looking scenarios, including AI driven load growth, power and carbon forecast, and policy shifts, so you can credibly articulate both today’s impact and tomorrow’s trajectory. The result is a clear country level value story that strengthens stakeholder trust, supports siting and incentives, and helps you scale with confidence.

Find Out More
AI Geopolitics 2030

The first KPMG AI Power Index is a scorecard of the progress and potential of the world‘s three leading regions in the race for AI leadership, with further analysis of Europe‘s sub regions.

Find Out More
Davos 2026 Debrief: AI competitiveness hinges on scale and sovereignty

As heads of state at the World Economic Forum in Davos last Tuesday focused on geopolitics, business leaders at the nearby AI House were speaking about separate yet interwoven imperatives: AI scalability and sovereignty.

Find Out More