Ungated Post | 20 Oct 2020
AI Accelerated: The great shift to artificial intelligence and automation

2020 has been a year of trend acceleration. Organizations already under pressure to rapidly rethink processes, products, and services to stay competitive in the digital economy suddenly had to make those innovations happen overnight as the COVID-19 pandemic and widespread social unrest called everything into question, from business models to talent strategies.
At the heart of these big changes is the set of emerging technologies enabled by artificial intelligence (AI). To understand progress toward AI implementation in North America, Oxford Economics and NTT DATA surveyed 1,000 executive and non-executive employees across industry sectors about their current and planned tactics for organizational transformation.
This research was conducted in early 2020, largely before the onset of the COVID-19 pandemic, and shows that most companies were not using AI at scale when the world changed. The data also points to essential next steps on the AI journey as companies respond to the new business environment, and identifies where early leaders are seeing returns on their investments.
Read the report
View the infographic
View the video
Our Thought Leadership team produces original, evidence-based research made accessible to decision-makers and opinion leaders. Principals for this project included:
Oxford Economics’ team is expert at applying advanced economic tools that provide valuable insights into today’s most pressing business, financial, and policy issues.
To find out more about our capabilities, contact:
EMEA
Paul Donnelly
020 3910 8000
Email
Americas
Diantha Redd
+1 (646) 503 3052
Email
Asia
Christie Tang
+852 3974 8841
Email
Related Services

Post
The Value of Beauty
This report explores the economic and societal impact of the beauty and personal care industry and its value chain in the EU27.
Find Out More
Post
Measuring the Number of Jobs that benefit from US Businesses using TikTok
We have published a new report measuring the number of US jobs benefitted by TikTok. This builds upon a 2024 report which estimated the economic contribution of SMBs using TikTok Starting in November 2024, Oxford Economics carried out a study to estimate how many people working in US businesses using TikTok directly engaged with or indirectly benefited from the platform.
Find Out More
Post
The Economic Impact of KBR in the UK
This study assesses the impact KBR had on the UK economy in 2023 through its own business, as well as its ownership share of several joint ventures.
Find Out More