Manufacturers around the globe are undergoing a profound transformation as market shifts and technological changes reshape the competitive landscape and usher in a new era of growth, change, and economic opportunity.
Based on a survey of over 300 global executives and interviews with industry leaders, this paper shows that competitiveness hinges on “making better things”—creating products and services that meet customer needs and are truly innovative and distinct—and also “making things better,” by facilitating the engineering, service planning and execution, management, and production processes through which innovation can evolve from conception to retirement, and creating a closed feedback loop to ensure continual improvement and alignment across the business.
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