The IBM Institute for Business Value, in cooperation with Oxford Economics, interviewed 3,000 CEOs from 30+ countries and 24 industries as part of the 28th edition of the IBM C-suite Study series. These conversations focused on executives’ perspectives on leadership and business; their changing roles and responsibilities; and CEO decision-making today, including key challenges and opportunities, their use of technology, data, and metrics, and their visions for the future.
- Generative AI changes—well, everything
- CEOs feel their organizations are ready for generative AI. Other executives are not as confident.
- 2 out of 3 CEOs are acting without a clear view of how to help their workforce with the disruption and inevitable transitions AI will bring.
- A lack of clarity is impeding decision-making and investments.
The expert behind the research
Tom, a member of the Thought Leadership team, brings years of experience in quantitative economic analysis working with clients around the globe and across sectors to build models, forecast markets and evaluate interventions using state-of-the art techniques.
Senior Editor, Thought Leadership
Recent IBM reports
The Race for Data Supremacy: Achieving decision advantage to deter future conflicts
Oxford Economics, in collaboration with IBM, interviewed government and military officials to understand how data can be used to create a sustainable decision advantage.Find Out More
How Generative AI Will Reset Talent & Skills: A new frontier for the future of work
Generative AI is redefining every job and every task, from the entry-level to the executive suite. We’ve identified three things CEOs need to know and three things they need to do now.Find Out More
Enterprise generative AI: State of the market
Executives know they need generative AI—but there’s a gap between awareness and the ability to deliver value at scale.Find Out More
Generating ROI with AI: Six capabilities that drive world-class results
Generative AI has taken the business world by storm, with large language models (LLMs)—including OpenAI’s ChatGPT—splashed across the news. And executives aren’t immune to the hype. AI is becoming an ever-larger component of IT budgets, with worldwide spending on AI-centric systems expected to hit $154 billion this year—up 27% over 2022. But will enterprises spend these resources wisely? Our research says yes—if organizations take a disciplined approach.Find Out More