Understanding Economic Impact Studies for Cruise Destinations
This webinar is designed for destinations considering participation in the 2027 FCCA Cruise Economic Impact Study in the Caribbean.
Tourism Economics will provide a learning experience for attendees about what exactly economic impact is and how it can be utilized for optimal decision making. The team will share insights into how economic impact is measured, how the FCCA study will be carried out in terms of survey methods and data collection, and the planned deliverables for participating destinations. Finally, we will share how economic impact can be utilized for policymaking and investment decisions. Attendees will learn how the study will be carried out over the coming year and what results will be produced.
Please see the agenda outlined below:
- Welcome & Industry Perspective
- Objectives & Relevance of Economic Impact
- Understanding Economic Impact: Methodology, Research & Deliverables
- From Measurement to Policy & Investment
- Question & Answer Session
- Closing by the Florida-Caribbean Cruise Association
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Speakers