Oxford Economics worked with the IBM Institute for Business Value to interview 3,000 CEOs from 40+ countries and 28 industries as part of the 25th edition of the IBM C-suite Study series. These conversations focused on executives’ perspectives on leadership and business; their changing roles and responsibilities; and sustainability, including how they are addressing challenges, what they see as opportunities, and their visions for the future.
The expert behind the research
Tom, a member of the thought leadership team, brings years of experience in quantitative economic analysis working with clients around the globe and across sectors to build models, forecast markets and evaluate interventions using state-of-the art techniques.
Senior Editor, Thought Leadership
Recent technology-related reports
State of Digital Customer Experience: How Generative AI and Personalization Are Transforming the Digital Customer Experience Landscape
Customers around the world are looking for speed, security, and personalization when interacting with brands, and executives across industries will need to adapt to these expectations quickly to stay ahead of their competition. Our 2023 State of Digital Customer Experience report, developed in collaboration with Adobe, examines how businesses can leverage technologies like generative AI to improve their customer experience strategies.Find Out More
Security’s Lament: The state of cyber security in the UK 2023-24
To take the pulse of cyber security, Oxford Economics and iomart surveyed 500 executives responsible for their organisation’s cyber strategy. The sample includes executives from a range of industries—most with more than 1,000 employees—all based in the UK.Find Out More
The Race for Data Supremacy: Achieving decision advantage to deter future conflicts
Oxford Economics, in collaboration with IBM, interviewed government and military officials to understand how data can be used to create a sustainable decision advantage.Find Out More
SMB Ambitions Barometer
Oxford Economics was commissioned by Payoneer to survey 3,575 small and medium-sized businesses around the world in an effort to understand their goals for international expansion and the challenges they face along the way.Find Out More