Ungated Post | 02 Jun 2017

Flexibility, economic success and fulfilment: how small creative businesses are characterising the changing world of work

On behalf of NotOnTheHighStreet.com, the online retailer, Oxford Economics investigated how small creative businesses are helping to redefine the world of work.

The small creative business sector is contributing to several big-picture trends in the UK, including record self-employment levels, with particularly fast growth in the last decade of self-employment among women.

The small creative business sector is important because it accounts for 1 in every 40 businesses, 1 in every 170 people employed, and made a £3.6 billion gross value added contribution to UK GDP in 2016. Based on its employment contribution, the small creative business sector is larger than the entire advertising and market research sector; based on its GDP contribution, it is bigger than the entire performing arts sector.

Read the full report.

Oxford Economics’ team is expert at applying advanced economic tools that provide valuable insights into today’s most pressing business, financial, and policy issues.

To find out more about our capabilities, contact:

Diantha Redd
+1 (646) 503 3052

Asia Pacific
Peter Suomi
+65 6850 0110

Aoife Pearson
+44 (0)203 910 8054

Related Services


The Economic Impact of Drax Group in the U.K., U.S. and Canada

This study investigates Drax Group’s economic impact in the U.K., U.S., and Canada. It considers Drax’s own operations, the economic activity supported by its procurement spending and the impact of the wage payments to employees. We also consider the social value delivered by Drax Group.

Find Out More


Energy Transitions in Western and Central Africa: A focus on Nigeria, Ghana, Senegal, Equatorial Guinea and Mauritania

The global energy transition involves the sustained displacement of fossil fuels by renewable energy and complementary technologies to reduce carbon intensity. It is, however, imperative to consider such shifts within the distinct developmental contexts of countries to ensure energy transitions are socially inclusive and just. This latest report by our Africa consulting team examines how energy transitions are likely to unfold in Nigeria, Ghana, Senegal, Equatorial Guinea, and Mauritania.

Find Out More


Becoming More Efficient – How finance and IT are leading the way

Oxford Economics and SAP Concur surveyed 1,000 finance and IT executives about how they are making their functions more efficient.

Find Out More