Ungated Post | 02 Apr 2019
Digital Society Index 2019: Human Needs in a Digital World
Innovation will always fail unless it meets people’s needs and wants. Brands must ensure that digital products and services address those needs. By doing so, not only can brands build better relationships with their consumers and audiences—they can also help safeguard the long-term benefits of a digital economy that works for all.
That’s one of the central messages that emerges from the Digital Society Index 2019.
Developed in collaboration with Oxford Economics, it combines a primary survey of more than 43,000 people across 24 countries with economic and statistical analysis.
Read the Digital Society Index 2019
Oxford Economics’ team is expert at applying advanced economic tools that provide valuable insights into today’s most pressing business, financial, and policy issues.
To find out more about our capabilities, contact:
EMEA
Sam Moore
+44 (0)207 803 1415
Email
Americas
Hamilton Galloway
+1 (646) 503 3068
Email
Asia
Christie Tang
+852 3974 8841
Email
Related Services
Post
Mapping the Plastics Value Chain: A framework to understand the socio-economic impacts of a production cap on virgin plastics
The International Council of Chemical Associations (ICCA) commissioned Oxford Economics to undertake a research program to explore the socio-economic and environmental implications of policy interventions that could be used to reduce plastic pollution, with a focus on a global production cap on primary plastic polymers.
Find Out MorePost
The Economic Contribution of Mexico’s Audiovisual Industry
This report demonstrates the integral role that the AV industry plays in Mexico's economy by estimating the industry’s domestic economic footprint. The analysis comprises all aspects of the audiovisual industry, including film production, distribution, and exhibition; the production, distribution, and broadcast of television content on free-to-air and pay TV channels; and online video platforms. Our estimates provide a recent snapshot of the audiovisual industry, including impacts at the broader industry level and broken out by sub-sector.
Find Out MorePost
The socio-economic impact of TikTok in Australia
This report provides the results of our economic modelling of TikTok’s economic contribution to the Australian economy, as well as the findings of survey research into TikTok’s users and Australian businesses. It looks at the real world impacts users report as well as the diversity of TikTok’s online communities.
Find Out More