Recent Release|12 June 2017
Reinventing innovation
Thought Leadership Team
Oxford Economics
This research looks at innovation across a complex set of challenges, including innovation strategy, operating models, culture, metrics, and more, to understand how innovating companies are seeking to create business value and financial returns on their efforts. The findings are presented under five key themes:
- Strategy, not size, matters in innovation spend
- From blind bets to viable business models
- Silo-busting innovation
- The X-factor? Human experience
- Tech innovation–leader or follower?
About the team
Our Thought Leadership team produces original, evidence-based research made accessible to decision-makers and opinion leaders. Principals for this project included:
John ReinersManaging Editor, EMEA, Thought Leadership, Oxford Economics
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