Oxford Economics and NTT DATA partnered in 2022 to conduct research on how organisations are adjusting strategies and taking action to facilitate growth, boost innovation, and become more resilient. We fielded a survey of 1,000 business and IT leaders across North America and found that executives are reimagining digital experiences, transforming the workforce, building business resilience, and striving to create a data-driven enterprise.
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The experts behind the research
Members of our specialist Thought Leadership team, Matt and Teri, bring years of experience producing original evidence-based thought leadership research on technology-based topics.
Senior Research Manager, Thought Leadership
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Recent technology-related reports
The TikTok Effect: The socioeconomic impact of TikTok in five European countries
Oxford Economics were commissioned by TikTok undertake economic modelling of the impact of SMEs using TikTok as an innovative platform for growth. To do this, we drew on new survey research, complemented by case studies of SMEs.Find Out More
Machine tools boosted by US fiscal policies and tech spending
The US machine tool industry has navigated through volatile markets in recent years. While the number of new orders has come off its high point, they remain well above pre-pandemic levels, with producer inventories now reflecting a more normal operating environment.Find Out More
Ride-Hailing: a platform for Women’s economic Opportunity in Sri Lanka
Our latest report delves into the transport challenges limiting women’s economic participation in the Sri Lankan economy and explores the role that ride-hailing can play in overcoming the mobility barriers that are holding women back.Find Out More
Ride-Hailing: A Platform for Women’s Economic Opportunity in India
Our latest report explores the transport challenges limiting women's economic participation in the Indian economy and the role that ride-hailing can play in overcoming them.Find Out More