Michael Greve is the Practice Lead, Cruise Port Development & Investment Advisory at Tourism Economics. He advises governments, cruise lines, and investors in the Americas, Europe, and Asia on cruise tourism strategy, destination development, and port investment.
Michael has more than 25 years of experience in the cruise industry as a developer, investor, and adviser. His earlier career included corporate planning and commercial development roles at Royal Caribbean Group, where he managed port and destination projects, including CocoCay, PortMiami, San Juan, and other projects in the Caribbean and Alaska. He has also served as a consultant to Carnival Corporation, advising on port developments including Celebration Key, Grand Turk, and Mahogany Bay.
He brings a practical approach to projects, rooted in financial feasibility and focused on creating economic value through cruise tourism. In total, he has been involved in more than 70 tourism and cruise projects across 20 countries.