Comprehensive analysis of the value of a project, industry subsector, marketing ROI, or the entire visitor economy.
The economic importance of the travel sector is commonly underappreciated and extends well beyond core hospitality and transportation industries. Tourism Economics marries rigorous methodology and compelling communication to highlight the vital importance of the visitor economy.
Our team possesses unmatched experience, developing credible and comprehensive economic impact analysis for hundreds of destinations and industry associations.
Even the best research is only as good as its communication. Our professionally designed reports present a clear and compelling narrative, supported with charts, tables, and maps.
Areas of focus:
Understand the full economic value of visitors to your destination, including impacts on jobs, wages, GDP, and taxes. Tourism Economics has worked with hundreds of national, state, and city tourism offices to provide a foundational analysis of the importance of the visitor economy.
Assess the economic contribution of an industry sub-sector, including direct, indirect, and induced impacts. We have worked with industry trade associations around the world to measure the impacts of sectors such as aviation, cruise, timeshare, hotels, attractions, and casinos.
Tourism Economics develops custom analysis of events, including the benefits of large-scale scheduled events and the costs of crises and natural disasters. More than 200 destinations around the world quantify the economic value of conventions, trade shows, sports events, and festivals using the Destinations International Event Impact Calculator designed by Tourism Economics.
Establishing the value of an attraction, property, or new investment is often pivotal in securing government support for a project. Tourism Economics has helped secure substantial public-sector support for our clients by quantifying their project’s historic and/or future economic benefits.